The buzz about YouTube, Facebook, Twitter and other social networking tools is huge.
But it’s also true there are many people who don’t quite understand social media’s transformative power.
That’s one of the reasons why social media strategist and award-winning author Neal Schaffer of Windmill Networking and I appeared together at the television set of Cox Forum in southern Orange County.
We wanted to share our insights and perspectives on how businesses, governments and other agencies can utilize social media.
Social media is no longer a fad, but a necessary tool in today’s world of instant information and connectivity. After you view the video, let me know what you think.